The Art of Wine Label Design – A New Chapter for Fiesta Winery's Red Collection

At Fiesta Winery, every bottle tells a story—not just through its rich, Texas High Plains wine, but also through its label design. Our latest release of dry red wines features brand-new, sophisticated labels that reflect the elegance and craftsmanship inside each bottle.

Behind the Label Design

Designed by staff member Megan Pulatie, these labels strike a balance between tradition and innovation. Megan aimed to stay true to the heart of the Fiesta brand while showcasing the winery’s serious approach to winemaking. The intricate filigree on each label is reminiscent of boot leather, a thoughtful nod to the Baxter/McCoury families' deep-rooted history in Texas ranching. This connection brings a sense of heritage and craftsmanship to every bottle, highlighting both the artistry of the wine and the legacy behind it.

Introducing the New Reds:

• Pinot Noir (2023) – A light-bodied, earthy red featuring hints of tart cherry and red fruit. Soft tannins bring out a long, satisfying finish, making it an ideal wine for a cozy evening or a light meal. The elegant label mirrors its refined, delicate profile.

• Alicante Bouschet (2022) – Medium-bodied with silky tannins and a velvety mouthfeel, this wine offers lush berry flavors complemented by a pleasing vanilla finish. Its rich, embossed label reflects the luxurious texture found in every sip.

• Dolcetto (2022) – A bold, full-bodied red brimming with flavors of baking spice and jammy black fruit. The robust tannins offer a long, lasting finish, with subtle notes of tobacco and caramel emerging in every glass. The label’s strong, classic design embodies the wine’s bold personality.

• Montepulciano (2022) – This well-balanced, medium-to-full-bodied wine features bold flavors of black fruit and oak. Its label reflects its harmonious blend of traditional winemaking and contemporary style, making it a standout in the collection.

  

  
  

A Tribute to Texas Roots

Each label design is more than just a visual update—it’s a tribute to Fiesta Winery’s dedication to crafting wines that honor both heritage and innovation. The subtle ranching motifs and refined details celebrate the winery’s Texas roots while reflecting the premium quality of the wines inside.

Whether you're discovering the bright notes of our Pinot Noir or savoring the bold richness of the Montepulciano, these new labels invite you to experience the story behind every bottle. Visit our tasting rooms or shop online to discover the full collection and immerse yourself in the legacy of Texas winemaking.